Cher Lloyd Gets Signed To Jay-Z’s Roc Nation Label…
I guess there are high hopes for the X Factor contestant Cher Lloyd, who has apparently been signed to Jay-Z’s record label Roc Nation. The rapper who also signed artists such as Lil’ Kim and Willow Smith, admitted that he was impressed by Cher’s X Factor performances. She has constantly been viewed to have brought something fresh and unique to the table, maintained that ‘swagger’ she had shown in her first audition, and was seen to have spiced up the talent show; therefore this incredible news is far from a surprise.
An insider told The Sun newspaper that “Even though Cher didn’t do terrifically well in the X Factor finals, there’s been a hell of a lot of interest in her…All the labels are on the lookout for sassy, young female artists with bags of attitude, and Cher fits that bill perfectly.” Although Will.i.am who has recently recorded a “mega smasher” with the 17-year-old, has been backing the singer since the beginning, he couldn’t possibly compete with the super powers of Jay-Z who has the ability to instantly turn you into a worldwide superstar, boasting a huge money-stacking career.
The insider added, “After weighing up the pros and cons, it was thought that the team at Roc Nation would be best placed to turn her dreams of stardom into a reality.”
She does have that enormous confidence and that star quality, and very much deserves this massive opportunity. She proves that coming fourth in the singing competition isn’t all that bad at all, and I bet she must feel like a winner now! So could 2011 be her year?